🎯 Monday Morning Brief

Week of Friday, Jun 12, 2026 · Unity Rd Somerset

🎯 Week ahead pace

Last 28-day run rate: 109 customers/day, $62 AOV, $6,785/day revenue. Target is 150/day @ $65 = +41 customers/day gap = −$18,655/wk in revenue. ROIC 8.2% vs target 162%.
Customers / day
109
/ 150 target
AOV
$62
/ $65 target
Revenue / day
$6,785
/ $9,750 target
Weekly gap
$18,655
at the 150/$65 target

🔴 Slipping VIPs — call this week 0 $0 LTV at stake · floor-walk CSV in Customers tab

No slipping VIPs this week — your top tier is healthy. 🎉

💸 Engine — push these to Dutchie today 0 below-cost = active daily margin bleed

No P1 below-cost recs. Engine is clean. ✓

📦 Par Levels — walk these aisles this morning 283 ~20 customers/day at risk · $12,500 to top up

good times - fjord berry 1:1 thc/cbd - gummies - 1-pack (PROMO)TRAFFIC
good times · Edibles · on hand 16 / par 105 · sells 3.5/day
Canna Caviar
vendor
Order 90
good times - amalfi lemon 2:1 thc/cbd - gummies - 1-pack (PROMO)TRAFFIC
good times · Edibles · on hand 16 / par 100 · sells 3.4/day
Canna Caviar
vendor
Order 85
Big OGeez! - Peg's RSO (Pink Lemonade) - Gummies - 2-Pack (100mg) [S]TRAFFIC
OGeez! · Edibles · on hand 0 / par 66 · sells 2.7/day
OGeez Brands NJ LL
vendor
Order 67
Futura Haze | 1-PackTRAFFIC
Elyon · Pre-Rolls · on hand 0 / par 54 · sells 2.9/day
Bango New Jersey I
vendor
Order 55
Super Lemon Haze | 1-PackTRAFFIC
Glass Meadows · Pre-Rolls · on hand 1 / par 55 · sells 2.8/day
Glass Meadows Inc
vendor
Order 54

🎯 Wednesday Drop — 2026-06-17 (in 5 days) the weekly FOMO engine

Drop calendar this WednesdayTRAFFIC
Schedule 3-4 limited-batch SKUs · 24h early access for Voyager+ tier · Tuesday teaser SMS goes out tomorrow
PLAN IT
Once drops are loaded into Dutchie, this section will auto-fill from inventory + scheduled deals.

🗓️ Labor check — push to schedule before Thursday currently 20.1% vs target 15% · gap 5.1pp

Add coverage · Weekday 9a–12pLABOR
+2.0h/wk → serve ~$7056/wk demand
+$37/wk
ADD
Add coverage · Weekday 5–9pLABOR
+0.9h/wk → serve ~$13645/wk demand
+$17/wk
ADD
Trim · Weekend 12–5pLABOR
−1.8h/wk → save ~$34/wk
−$34/wk
CUT

🚀 Acquisition pace +13.4/day gap · $322,219/yr at stake

New-customer rate: 17.6/day vs 31/day targetTRAFFIC
2nd-visit rate (30d): 37.8% · lift to 35% via post-purchase SMS = ~$28k/yr
17.6/day
PUSH

🚨 SOP failures — expired stock $2,868 written off this week — buyer accountability

10 batches expired without markdownMARGIN
Process gap: should be auto-marked-down at ≤30d threshold. Review buyer + PM accountability on each batch.
REVIEW
👥Open Customers 🛒Open Buy List 📊Open Par Levels ⚙️Open Engine 🎯Action Ledger